Top 10 Organic Makeup Brands Worth Spending Your Money On

Published June 1, 2024

While wearing makeup can make us feel more beautiful, there’s far more superior thing that can level up our faces, the thoughtfulness we have on our consumptions and the planet. 

Organic makeups are on the rise for a better alternative to conventional cosmetics. Organic and natural makeups are made from ingredients that are sourced from organic farming methods. These ingredients are grown without the use of synthetic pesticides, fertilizers, GMOs, and harmful chemicals. They are environmentally friendly, and do not test on animals. 

Switching to organic cosmetics is a great thing to do. Not only you use beauty products that will enhance your appearance, you are also committed to preserve the health of the planet. It is a move so commendable. In this article, we’ll discuss the top 10 organic makeups worth looking into. All of them are impressive brands that have both kind and glamorous backgrounds. Let’s start. 

1. Ilia

Starting off strong, Ilia is a natural and USDA-certified organic ingredients makeup label. This natural cosmetic line makes formulas from scratch to guarantee your makeup is the cleanest it can be. It is highly dedicated to sustainability and ethics. 

It is loved by many for its multi-purpose sticks for travel and the compact makeup collection. 

To get you started, purchase their skin tint. It has a clean formulation and excellent performance, making your makeup routine a skincare step, too. 

2. Well People 

This makeup brand is for you if you’re into minimalist makeup. People is a natural cosmetic brand devoted to crafting the perfect no-makeup look. 

The cruelty-free and natural cosmetics here are designed to nourish and soothe your complexion while delivering the color and coverage you adore. Moreover, the brand includes many vegan products. 

3. RMS Beauty

RMS Beauty is celebrated in the beauty world, and we are here for it. The brand’s cosmetic line is produced with raw, food-grade, and organic ingredients. Their product offerings will hydrate and illuminate the skin while enhancing and boosting one’s already beautiful complexion. 

The organic makeup company’s mission is to massively transform how people use makeup. They create products that are not only nontoxic and GMO-free but also healing and nourishing. 

To help you with your first-time purchase, try the brand’s eyeshadows. They go on very easily and have a lovely glow, making your eyes the center of attraction. 

4. Merit Beauty

Merit Beauty makes exactly what beauty enthusiasts need: no more, no less. This brand offers a highly curated line of “well-edited essentials” that includes lengthening mascara and highlighting balm free from over 1,400 potentially unsafe ingredients. How thoughtful and meticulous is that? 

Merit has skin-loving formulas for cosmetics that include plant-based squalane, vitamin B5, kaolin clay, and sea daffodil extract. Even those with incredibly sensitive skin will find comfort and ease with this beauty brand. As one famous review of them said, their product blends seamlessly, like butter melting into the skin. It renders a beautiful, natural, no-makeup look you’ll surely obsess over. 

Merit also volunteers, donates, and supports various nonprofits. 

5. Kosas

Kosas is a natural makeup brand that is passionate and loud about its mission: reinventing beauty routines through intentional formulas. The brand was founded by a chemist dedicated to clean and quality cosmetics. Its natural beauty collection is packed with only nourishing botanical ingredients. 

All of the TikTok girlies know the hype about it. We especially love the dimensional colors you can achieve with the cream blush duos. For a natural makeup brand, they are very inclusive in the shades of their skin-improving foundation, too. A heaven-sent is what we can say. 

With Kosas, you can enjoy natural and organic cream blush and the best highlighter duos, lipsticks, and glosses. 

6. Axiology

Another top pick for organic makeup, Axiology is the place for plastic-free, cruelty-free multi-sticks that rock. Ditch your separate blushers, eyeshadows, and lipsticks. This brand has you covered with its all-in-one beauty crayons. 

The brand is famous for its multi-sticks, which are designed as lipstick and blush. It also makes balmies that can be used on cheeks, eyes, and lips. All of its products deliver an amazing pop of color and are very long-lasting. 

All of Axiology’s makeup is organic, certified vegan, and PETA-accredited cruelty-free. They do not use palm oil or synthetic preservatives. Impressively, the company also donates to animal welfare organizations. 

7. Dab Herb

Dab Herb is an impressive brand passionate about creating plant-based natural makeup products. It aims to cater to women and women of all ages, complexion types and conditions, and colors. 

Dab Herb has a wide range of natural cosmetic collections. It has lip gloss, eyeliner, petal concealer, and more in recyclable packaging. The brand became known for its Organic Herb mascara designed for sensitive eyes. The product enhances your eyelashes with amazing length and definition. It is made with food-fade activated charcoal and soothing aloe vera. How cool is that combination? 

The company only employs the top food-grade, cruelty-free, organic, and vegan ingredients available. All are also infused with high-performance essential oils to heal your skin from within. 

8. Vyana Beauty

This next brand claims to be the “leanest clean beauty brand. The company offers makeup handmade in small batches using the finest quality natural ingredients! Wow! 

Vyana Beauty is a multi-award-winning Swedish brand that creates healthy cosmetics that enhance rather than hide your natural beauty. It has everything a cosmetic enthusiast can possibly need, including foundations, primers, and eye shadows. 

It is famous for its award-winning titanium dioxide-free skin serum foundation. This magic in a bottle provides light to medium coverage. Its formula nourishes your skin with superfoods like grapes, sea buckthorn extra, and castor seed oils. 

9. INIKA Organic 

INKA is proud to be the highest-certified beauty brand worldwide, so we had to include them on the list. They create organic beauty products and natural skincare backed by clinical results. 

INIKA is all about affordable organic cosmetics that are spread with purpose. Their selection includes cult favorites Matte Perfection primer and a liquid foundation in six shades. 

You can also find high-performing organic lipsticks, powder foundations, and bronzers. You’re also in for a treat with the brand’BB cream. It is a beauty powder that nourishes your skin with hydrating and softening prickly pear oil. It is also enriched with collagen-boosting jojoba oil, all while giving your complexion a silky smooth glow. 

10. Bee You Organics 

Bee You Organics excels in making organic makeup best suited for acne-prone and sensitive skin. All products are crafted to let your sin breath and natural beauty shine through. 

Bee You Organics’ cosmetic offerings cover everything from face powders to lip balms. Here, you’ll immerse yourself in the long-lasting and impressive performance of their cheek stains, eyeliners, eyeshadows, and vegan brushes. 

Bee You’s Ingredients are all food-grade, certified organic, sustainable, cruelty—free, non-GMO, and fair trade. 

Is Organic Makeup Better for You?

1. Fewer chemicals 

Organic makeup typically contains fewer synthetic chemicals. They often eliminate the risk of skin irritation and allergies. 

2. Natural ingredients 

These products often use natural ingredients like plant extracts, essential oils, and minerals. Organic makeups are gentler on the skin. 

3. Eco friendly 

Organic makeup is usually crafted using environmentally friendly practices. It includes sustainable farming and minimal use of pesticides. 

4. Free from harmful substances

Conventional cosmetics often include harmful substances. There, they are loaded with parabens, phthalates, and synthetic fragrances. Studies suggest they might have adverse health effects. 

5. Nutrient rich 

Many organic makeup products are high in vitamins and antioxidants that can do your skin really good. 

6. Cruelty free 

These products are often cruelty free. Meaning they are not tested on animals. They align with ethical beauty practices.